My Blog

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    The Birth of Catiki Originals

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    It all started with an idea that combined two of my passions: creative experimentation and Tiki art. I’ve always believed that you don’t wait for the right opportunity—you create it. That’s how Catiki Originals was born. I wanted to build a fun, playful creative platform where I could test the…

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    Why Political Science Majors Excel at Marketing

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    Marketing isn’t just about selling products or services; it’s about building trust and moving people to act. As a political science major turned brand marketer, I see the connection every day. Political science is a training ground for persuasion, storytelling, and strategy — the same core skills that drive great…

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    Giving Back Through Brand Building

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    In 2025, I’m reviving one of my favorite passion projects: helping local companies build strong, memorable brands. Once each quarter, I’m dedicating time to work with a small business or entrepreneur to craft their brand story, refine their marketing strategies, and set them up for long-term success. Think of it…

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    Jaguar Release Day

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    Today isn’t just another day for Jaguar—it’s potentially the day. The iconic carmaker is poised at a crossroads: one path could redefine their legacy, and the other might cement the idea that they’ve missed their moment. I’ll be live-blogging the action as it unfolds, sharing the wins, the stumbles, and…

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