Thoughts

Random Things I Think About

    • All
    • AI + Technology
    • Marketing
    The future is life automation
    1024 574 Michael Kraabel

    Most people are afraid that AI will replace them. The fear is understandable. It’s a quiet tension under every meeting, every career decision, every creative…

    The Limits of Echoed Intelligence
    1024 576 Michael Kraabel

    Through my experiments with Humaners, I started to push the limits of LLMs and their ability to complete complex tasks and stay focused on the direction…

    Dear Internet of the Late ’90s and Early 2000s
    1024 576 Michael Kraabel

    I miss you. You weren’t perfect. You were loud, clunky, and a little too obsessed with under-construction GIFs. But you were alive. Messy, chaotic, and…

    The Bio Challenge
    1024 576 Michael Kraabel

    Most bios are word salad. You’ve seen them. “Strategic leader.” “Passionate innovator.” “Driving growth through synergy.” None of it means anything. I was reviewing resumes…

    The Silent Erosion of Language in the Age of Algorithmic Curators
    1024 576 Michael Kraabel

    Words are disappearing, and most of us haven’t even noticed. A recent study from technologist Richard Soares found that more than 11,000 common English nouns…

    Writing Human: Stop Speaking in Acronyms
    1024 576 Michael Kraabel

    I’ve been in this industry a long time, and I’m trying to figure out if I’ve just turned into a grumpy old veteran or if…

    The Machine Watches, The Machine Waits
    1024 574 Michael Kraabel

    When E. M. Forster published The Machine Stops in 1909, the world had no internet, no digital assistants, no algorithms curating every desire. And yet,…

    200+ Overused Words and Phrases in AI Generated Content
    1024 576 Michael Kraabel

    There’s something off about the way content reads lately. You’ve felt it. Your audience has felt it. Maybe they can’t name it, but it’s there.…

    Brand Performance Marketing
    1024 576 Michael Kraabel

    Clients don’t usually come to me asking for help with their brand. They come when performance starts slipping. When Customer Acquisition Costs spike. When retargeting…

    To Sound Human
    1024 576 Michael Kraabel

    I woke up this morning asking myself the very important question: how can I write more human?  I’ve written a lot about generative technology and…