My Blog

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    The Presentation Deck They Never Saw

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    I like to believe most client–agency relationships start with good intent. You reach out looking for help. We listen. We all agree on the next steps, then we go do the work that proves we heard you and we have a shared vision for your brand to move forward. I was chatting with a client…

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    “Reimagine This”

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    At some point the word “reimagine” escaped a TED Talk and began lurking in every tagline. “Reimagine health.” “Reimagine banking.” “Reimagine the future of brackets.” You name it, someone is allegedly reimagining it. Yet the real question remains: is anyone actually doing anything or are they sitting in beanbag chairs pondering the possibilities? I was…

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    The future is life automation

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    Most people are afraid that AI will replace them. The fear is understandable. It’s a quiet tension under every meeting, every career decision, every creative choice. The tools are getting faster. The outputs are getting better. And the gap between human effort and machine output is closing quickly. After years of working with these systems,…

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    The Limits of Echoed Intelligence

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    Through my experiments with Humaners, I started to push the limits of LLMs and their ability to complete complex tasks and stay focused on the direction given. I noticed when I was building Small Lanuage Models (SLM), I could get pretty accurate with content analysis, sentiment, and accuracy. But when I pushed the LM’s to do…

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