Small Media W/Sidebar Blog

Perfect Films (Part 1)

https://www.kraabel.net/wp-content/uploads/2025/02/kraabel_perfectmovies-1024x576.jpg 1024 576 Michael Kraabel Michael Kraabel https://www.kraabel.net/wp-content/uploads/2025/02/kraabel_perfectmovies-1024x576.jpg February 23, 2025 February 23, 2025

February 23, 2025

Everyone has a favorite movie. Or at least that’s what they say. “This is my top five,” “That’s my all-time favorite,” “This one changed my…

Crafting Immersive Storytelling for Relaxation

https://www.kraabel.net/wp-content/uploads/2025/02/kraabel_binnarial8daudio-1024x574.png 1024 574 Michael Kraabel Michael Kraabel https://www.kraabel.net/wp-content/uploads/2025/02/kraabel_binnarial8daudio-1024x574.png February 20, 2025 February 20, 2025

February 20, 2025

Binaural and 8D audio aren’t new. They’ve been floating around in the ASMR and lo-fi music worlds for years, usually with labels like “brain-tingling” or…

Make Those Five Seconds Count

https://www.kraabel.net/wp-content/uploads/2025/02/kraabel_5seconds-1024x576.jpg 1024 576 Michael Kraabel Michael Kraabel https://www.kraabel.net/wp-content/uploads/2025/02/kraabel_5seconds-1024x576.jpg February 18, 2025 February 23, 2025

February 18, 2025

I’ve written brand strategy documents that no one reads. Detailed creative briefs that get skimmed at best, ignored at worst. Spent hours crafting messaging frameworks,…

Controversial Takes on Brand Marketing in 2025

https://www.kraabel.net/wp-content/uploads/2025/01/KRAABEL_CONTROVERSIAL_MARKETINGTRENDS_2025-1024x576.jpg 1024 576 Michael Kraabel Michael Kraabel https://www.kraabel.net/wp-content/uploads/2025/01/KRAABEL_CONTROVERSIAL_MARKETINGTRENDS_2025-1024x576.jpg January 31, 2025 January 31, 2025

January 31, 2025

Marketing is always evolving, but not every shift is a step forward. Some trends are driven by data, some by fear, and others by industry…